7. You are not sure which (digital) tools are right for your customers?
Instagram for a B2B company, investing now in virtual reality for a virtual showroom, continuing to rely on your own sales force? All these questions have immense consequences for costs, benefits, organisation, staff development, etc. Last but not least, the worm must taste good to the fish and not to the fisher.
Together with you, we evaluate the digital and analogue alternatives and fit them into your customer journey. For example, in focus groups or via other suitable instruments, we analyse their prospects of success.